Senior Influencer Marketing Manager

Role Overview

As our Senior Influencer Marketing Manager, you’ll be the driving force behind our clients' influencer marketing success. You’ll lead the development and execution of impactful, insight-led influencer campaigns that deliver measurable results. You’ll own the full influencer lifecycle — from identification and recruitment through to relationship management, campaign delivery, and performance optimisation.

You’ll also play a key role in shaping Connective3’s influencer proposition, building scalable processes, strengthening creator relationships, and representing the agency’s expertise externally.

This is a role that combines strategy, relationship management, campaign execution, performance tracking, and influencer thought leadership.

Key Responsibilities Include:

· Manage influencer strategy and campaign execution for a portfolio of clients across multiple industries.

· Identify, recruit, and onboard relevant creators - building strong, long-term relationships with influencers and talent agencies.

· Lead influencer campaign planning - from briefing and negotiation through to delivery, approvals, and reporting.

· Develop and pitch creative, insight-led influencer campaign ideas aligned to client objectives and platform trends.

· Own influencer communications - ensuring clear, professional, and effective collaboration with creators at all stages.

· Establish and refine scalable processes for influencer sourcing, outreach, contracting, and campaign management.

· Negotiate deliverables, usage rights, and fees to ensure strong value for clients and fair partnerships for creators.

· Set KPIs and performance benchmarks for influencer campaigns.

· Analyse and report on campaign performance, providing actionable insights and recommendations.

· Stay on top of influencer trends, platform updates, and creator economy developments to inform strategy.

· Support organic social where required - ensuring influencer activity integrates effectively with wider social campaigns.

· Represent Connective3 at industry events, panels, and on owned platforms as a voice of influencer expertise.

· Mentor and support junior team members as the influencer function grows.

You’ll have:

· 5+ years’ experience in influencer marketing, social, or talent management — ideally within an agency environment.

· Proven experience running end-to-end influencer campaigns, from sourcing through to reporting.

· Strong network or experience working with influencers, creators, and talent agencies.

· Excellent communication and relationship management skills.

· Strong negotiation skills and commercial awareness.

· Deep understanding of influencer platforms, content formats, and creator dynamics.

· Experience managing multiple campaigns and stakeholders simultaneously.

· A data-informed mindset with the ability to measure and optimise campaign performance.

· Strong organisational skills and attention to detail, particularly across contracts, timelines, and deliverables.

· Confidence representing an agency externally and contributing to thought leadership.

Benefits

Connective3 is a creative, fast-paced, and rewarding environment. We offer much more than just the normal ‘agency perks’. We offer you a commitment to help nurture and develop your career aspirations. From industry-

leading training, conference attendance, and collaboration with different digital teams and skillsets, we ensure you always learn and grow. We also offer:

· Hybrid and flexible working

· Weekly fresh fruit

· Yearly volunteering programme

· Regular company socials

· Birthday holiday

· Private medical insurance

· Company-funded wellness access and counselling

· Access to Perkbox rewards

· Wellness days off

· Work from anywhere in the world for 6 months in the year

· Early finish Fridays

…And much more!

Connective3 is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion or belief, sexual orientation, national origin, disability, genetic information, pregnancy, illness or any other protected characteristic.

We are not partnered with any recruiters for this role. If you would like to be considered, please apply directly with us.