Sales Development Representative

Essential Roles & Responsibilities
We are seeking an experienced Sales Development Representative (SDR) to join our growing sales. The SDR will play a critical role in driving new enterprise opportunities by identifying, engaging, and qualifying large-scale organisations. This role focuses on prospecting and booking high-value meetings for the senior sales team, helping build a strong pipeline of enterprise opportunities.
This position requires a proactive self-starter, highly motivated professional who is comfortable engaging senior IT and business decision-makers within enterprise organisations
Key Responsibilities
Enterprise Lead Generation
* Identify and research enterprise-level organisations that fit the company’s ideal customer profile
* Generate new business opportunities through multi-channel outbound prospecting (cold calling, email, LinkedIn, social selling, events)
* Build and maintain a target list of enterprise prospects within key industries
Prospect Engagement
* Initiate conversations with C-level, IT leadership, and key technical decision-makers
* Clearly articulate the value of managed services across data infrastructure, networking, cloud platforms, and cybersecurity
* Qualify opportunities based on business needs, technical environment, and buying intent
Meeting & Pipeline Generation
* Schedule qualified discovery meetings for Sales teams
* Ensure all opportunities meet defined qualification criteria before handoff
* Maintain consistent pipeline generation to support enterprise sales targets
CRM & Sales Operations
* Accurately track prospecting activities, lead status, and engagement in CRM systems (e.g., Salesforce)
* Maintain clean and structured prospect data
* Collaborate closely with marketing and sales leadership to refine targeting strategies
Market Intelligence
* Stay informed on industry trends across managed services, cloud adoption, networking infrastructure, and cybersecurity
* Provide feedback on market responses, competitor positioning, and messaging effectiveness
Position SpecificationsRequired Experience
* 3+ years experience in a Sales Development Representative, Business Development, or Lead Generation role
* Proven experience prospecting enterprise organisations
* Experience selling or prospecting within IT services, MSP, cloud, networking, or cybersecurity sectors
* Demonstrated ability to book meetings with senior decision makers
* Strong experience with outbound sales techniques
Key Skills
* Exceptional cold calling and outreach skills
* Experience using LinkedIn Sales Navigator, Outreach, ZoomInfo, or similar tools
* Strong research and prospecting capability
* Ability to engage technical and executive stakeholders
* Excellent communication and objection handling
* High level of self-motivation and resilience
* Strong organisational and pipeline management skills
* Experience working within a Managed Service Provider (MSP) or technology services company